37L Sand Castle 1950-60s Beach-Themed Kiddie Novelty Button 1"
This vintage sand castle (or fairy-tale turreted castle) beach-themed medium novelty shank button features a charming detailed molding with tall turrets, a central arched doorway accented by dotted lines, a pointed conical roof/tower, and crenellated battlements—evoking a whimsical sandcastle or storybook fortress perfect for kiddie or playful designs.
Measures approximately 37 lignes, 23 mm. 29/32 inch (close to 1")
It was made in the 1950s to early 1960s, during the peak era for molded plastic novelty buttons aimed at children's clothing. This post-war period emphasized fun, imaginative motifs like fairy-tale elements, beach play, or fantasy themes (castles symbolizing adventure, royalty, or summer sand fun) on baby/toddler outfits, rompers, play clothes, or even lightweight summer jackets.
The clean, raised 3D sculpting with fine details (like the doorway dots and turret tops) and high-profile integral self-shank (molded plastic loop, no metal) are classic for quality 1950s-1960s novelties—differing from flatter, less intricate molds or bolder colors common in later decades.
The material is molded plastic, a durable thermoplastic (likely acetate, early acrylic, or a similar non-flammable synthetic standard after celluloid's phase-out in the 1940s), in a soft sand/ivory/cream tone throughout with subtle variations for a natural, beachy feel—no applied paint needed, which preserves the clean, timeless look.
This was produced in the United States, where manufacturers created abundant whimsical kiddie novelties during the baby boom. Castle motifs (often sandcastle-inspired for summer themes) are scarcer than other designs, making this a delightful, thematic find—ideal for beachy kids' projects or fairy-tale sets.
A lovely piece—this castle will bring instant whimsy to any collection!
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